In our video content series, we’ve tackled why video reigns supreme on social and the core technical setup to get you started. Now, there are essential video creation tools that you need to know and use when getting started. Your Free (or Nearly Free) Video Creation Tools The right software should never be a barrier […]
Basic Video Creation Tools You Need Read More »
You understand the power of video (if you missed Part 1, catch up here for the compelling stats and reasons why!). Now, it’s time to translate those great ideas in your head into compelling visuals that capture attention across social platforms. Let’s get practical! Your Video Content Creation Starter Kit The myth that you need
Essentials for Video Content Creation (Harnessing Video Content Part 2) Read More »
In 2024, video content has emerged as the undisputed champion of engagement, able to cut through the clutter of static posts and draw attention. While attention spans may be shrinking, consumers are hungrier than ever for content and they are looking to video content to satisfy their cravings. A 2019 report found that your average
Harnessing Video Content (Part 1): Why Video is Your Social Media Game-Changer I Read More »
Last year was a great year for many of our clients. Leads were flowing like a desert oasis, and sales were blooming like spring flowers. But then, the new year arrived, and suddenly, some social media accounts began to feel as dry and dusty as the Harmattan wind. No leads, no engagement, just silence on
5 Practical Steps for Conducting a Social Media Audit in 2024 Read More »
Instagram is a vibrant marketplace where businesses and brands vie for attention. But in a sea of stunning visuals, how do you make your posts stand out and truly connect with your audience? The answer lies in the power of words, specifically, the magic of writing Instagram captions that captivate and convert. Ah, Instagram captions.
Instagram Captions: The Secret Sauce to Engaging Your Audience Read More »
Did you know that in 2023, 241 million emails were sent by users worldwide in one minute, according to Statista? Another 4,000,000 posts were liked on Facebook, while 694,000 reels were shared through Instagram DM. And all of this in one minute. While organic reach is at an all-time low, it is clear that without
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Remember the days when a single post could organically reach thousands? Yeah, those were the good ol’ days. Today, social media algorithms have made it harder than ever to get your content seen, leaving many businesses and creators feeling frustrated and lost. Don’t despair if that’s where you are. While achieving viral fame might be
4 Easy Ways to Boost Your Organic Reach in 2024 Read More »
