Dellioo is a logistics technology startup with a world-class delivery application, but almost no digital presence to match. GrowTally built that presence from the ground up, taking them from a standing start to real traction across search, social, and paid channels.

The Challenge

Dellioo had built a genuinely industry-changing logistics platform, yet online they were invisible. There was minimal social following, no SEO visibility, and no structured lead-generation channel to reach the logistics decision-makers who needed to hear from them. A great product was going unnoticed simply because the digital foundation to showcase it did not exist.

The Approach

We rolled out a complete growth strategy suited to a startup working with a lean marketing budget. That meant setting up and managing social accounts across LinkedIn, Instagram, X, and TikTok, producing scroll-stopping graphics and video content, publishing SEO-optimized blog articles to build search visibility, and running a focused LinkedIn paid campaign to reach the right audience efficiently.

The Execution

Over four months, our team published 25 blog articles, more than double the original goal of 12, and stood up four social channels from zero. We produced a steady stream of branded graphics and video, then layered in a lean LinkedIn ad campaign built around video creative, all delivered on a tightly controlled budget of under $600 in total ad spend.

The Results

The numbers spoke for themselves:

• LinkedIn grew from a handful of impressions to nearly 52,000 in four months, with followers roughly doubling
• Instagram, X, and TikTok all launched from zero and built early traction, with Instagram alone reaching over 5,900 organic video views and no paid support
• Organic search impressions grew from roughly 250 to over 5,500
• The LinkedIn ad campaign generated 35 qualified sign-ups at an efficient cost-per-click of $1.15
• Consistent inbound interest throughout the engagement, seen in DMs, partnership inquiries, and steady LinkedIn profile visibility

The Partnership

Our work with Dellioo was a focused, full-scope engagement that has since concluded on great terms. In a short window and on a modest budget, we helped a promising startup build a credible digital presence from nothing, proving that lean does not have to mean limited.

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