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Social Media Management

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Top Social Media Struggles: Insights from Nigerian Businesses (And How to Fix Them)

Leave a Comment / Business, Social Media Management /

Are you pouring time and energy into social media with minimal results to show for it?  Ever feel like you’re shouting into a void, unsure if your efforts make a difference? If this sounds familiar, you’re not alone. We surveyed 113 Nigerian business and brand owners (with a focus on those especially within their first […]

Top Social Media Struggles: Insights from Nigerian Businesses (And How to Fix Them) Read More »

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4 Proven Social Media Time Management Strategies for Busy Business Owners

Leave a Comment / Social Media Management, Business /

If social media feels like a never-ending to-do list draining your time and energy, you’re not alone. We conducted a recent survey and found out that 22% of business owners cite lack of time as their biggest social media marketing challenge. The good news? It doesn’t have to be this way! By implementing a few

4 Proven Social Media Time Management Strategies for Busy Business Owners Read More »

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5 Signs Your Social Media Manager May Be Sabotaging Your Success

Leave a Comment / Social Media Management, Business /

Is your social media investment falling flat? It might not be your marketing budget at fault. The wrong social media manager can actively sabotage your business growth, even with seemingly good intentions. Often, the issue is that businesses do not know what red flags to watch for, both during the hiring process and once the

5 Signs Your Social Media Manager May Be Sabotaging Your Success Read More »

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The Ultimate Guide to Working with a Social Media Manager for Business Growth

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Whether you’re considering hiring a social media manager or have already decided it’s time, understanding how this partnership works is key to maximising success. This guide will empower you with strategies for a smooth collaboration that drives business growth. We’ll cover what you need to understand before investing in a social media manager and reveal

The Ultimate Guide to Working with a Social Media Manager for Business Growth Read More »

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Should You Hire a Social Media Manager? The Business Owner’s Guide

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Are you overwhelmed by social media and wondering if you should hire a social media manager?  While running your own social media accounts is possible, the time investment can be draining, and results often fall short. A dedicated social media manager can free up your focus, expand your online reach, and help you achieve meaningful

Should You Hire a Social Media Manager? The Business Owner’s Guide Read More »

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Essentials for Video Content Creation (Harnessing Video Content Part 2)

Leave a Comment / Engagement, Organic Reach, Social Media Management /

You understand the power of video (if you missed Part 1, catch up here for the compelling stats and reasons why!). Now, it’s time to translate those great ideas in your head into compelling visuals that capture attention across social platforms. Let’s get practical! Your Video Content Creation Starter Kit The myth that you need

Essentials for Video Content Creation (Harnessing Video Content Part 2) Read More »

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Harnessing Video Content (Part 1): Why Video is Your Social Media Game-Changer I

Leave a Comment / Engagement, Instagram, Social Media Management /

In 2024, video content has emerged as the undisputed champion of engagement, able to cut through the clutter of static posts and draw attention. While attention spans may be shrinking, consumers are hungrier than ever for content and they are looking to video content to satisfy their cravings.  A 2019 report found that your average

Harnessing Video Content (Part 1): Why Video is Your Social Media Game-Changer I Read More »

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5 Practical Steps for Conducting a Social Media Audit in 2024

Leave a Comment / Social Media Management /

Last year was a great year for many of our clients. Leads were flowing like a desert oasis, and sales were blooming like spring flowers. But then, the new year arrived, and suddenly, some social media accounts began to feel as dry and dusty as the Harmattan wind. No leads, no engagement, just silence on

5 Practical Steps for Conducting a Social Media Audit in 2024 Read More »

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