Banned From Posting on Instagram? Here’s Why (and How to Fix It)

woman banned from posting on instagram

Instagram account suspensions are pretty straight forward. But sometimes, you go to publish a post, a Story, or a comment, and Instagram stops you with a message saying you’re temporarily blocked from posting, sometimes with a countdown, sometimes without one. Nothing else about the account is affected. You can still scroll, still message, still browse. […]

Is Social SEO a Thing? What Actually Gets Social Posts Ranking on Google

social SEO and social media hacks

A few months ago, we started adding alt text and keyword-optimized captions to Instagram carousels and slides for our own accounts and a few clients’. It felt like the obvious next step if Google can see social content now. What we didn’t have was certainty about whether any of it was actually doing anything. Around […]

How to Build a Social Media Strategy That Works

social media strategy

Most businesses don’t have a social media strategy. They have a content calendar, and they call it one. There’s a real difference. A content calendar tells you what’s getting posted and when. A social media strategy tells you why (who it’s for, what business goal it’s supposed to move, and what would make someone choose […]

Why Branding Must Precede Social Media Positioning

If you’ve ever watched two businesses post nearly identical content and wondered why one grows a loyal following while the other disappears into the noise, the answer usually isn’t the content calendar. They can use the same trending audio, carousel format, and hooks. The difference may just be in branding. Social media positioning is the […]

B2B Lead Generation in Nigeria: Which Social Media Platforms Deliver in 2025?

b2b lead generation in Nigeria

Let’s be honest, most Nigerian businesses on social media are chasing likes, not leads. But what if you could change that?  At GrowTally, we’re here to tell you that real B2B lead generation in Nigeria is possible in 2025 – if you know where to look. Are you looking to snag some quality B2B leads […]

How to Use Social Media to Drive Foot Traffic During the Holidays

drive foot traffic with social media

The holiday season is a crucial time for all businesses. While online shopping is convenient, many people still enjoy the experience of browsing in physical stores, soaking up the festive atmosphere, and finding unique gifts.  But with more and more shoppers turning to online platforms, how can you entice customers to step into your store […]

Crafting the Perfect Holiday Social Media Captions

balancing between trendy and evergreen social media captions as a business owner

The holidays are a time for connection, celebration, and…captivating captions! While stunning visuals might stop thumbs mid-scroll, it’s your social media captions that truly spark conversations, build relationships, and drive engagement during this festive season. Your social media captions should be eye-catching, inviting, and full of personality. A great caption can turn a simple image […]

Last-Minute 2024 Holiday Social Media Marketing Tips

social media marketing tips

The holidays are in full swing, and while some businesses have been meticulously planning their social media strategies for months, others might find themselves scrambling to catch up. Whatever the case may be, it’s not too late to spread some holiday cheer and make a splash on social media. This guide is packed with quick […]

Exclusive Social Media Hacks For 2024 Black Friday & Cyber Monday

social SEO and social media hacks

The holiday shopping season is a goldmine for businesses. From Thanksgiving through Black Friday and up till the New Year, everyone can wade into it and gain tremendous benefits.  However, with the marketplace overflowing with deals and promotions, standing out can be a tad difficult. Every brand must make extra effort to stand out and […]